Morning Session Spotlight

10:30am-11:15am –Nanu Nanu! How to bring social functionality into traditional game design…and actually make it work

How can traditional game design utilize social functionality…and actually do it well?

Moderated by David Cole (President | DFC Intelligence)
Amy Jo Kim (CEO | Shufflebrain)
Kai Huang (Founder | Guitar Hero )
Dennis Fong (CEO | Raptr ),
Dan Fiden (GM, San Francisco Studio | Playfish)
Mike Verdu (SVP, Games | Zynga )

Afternoon Session Spotlight

3:40pm-4:25pm – It’s not fair!” said the T-Rex: How monetizing games-as-a-service will save you from extinction

How will games-as-a-service, virtual goods, and micro-transactions will save game companies from extinction AND increase their bottom-line?

Atul Bagga ( VP Equity Research | ThinkEquity)
Brandon Beck ( CEO | Riot Games)
Howard Marks (CEO | Acclaim)
Susan Wu (CEO | Ohai)
John Cahill (CEO | Meez)

Join Bill Grosso, Live Gamer’s CTO as he discusses practical ways to optimize your virtual economy using common merchandising techniques, including many found at your local Safeway!

12-12:30 – North Hall Room 123

Visit the official VCON website

The event is free with your GDC admission, Register Now!

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